Is it possible to set up a dataflow to upsert data to an existing dataset?

Setting up a dataflow to upsert data to an existing dataset is indeed possible in Adobe Experience Platform. The upsert operation allows adding new records to the dataset while also updating existing records that match the criteria defined in the dataflow. This is particularly useful for maintaining data integrity and ensuring that datasets reflect the most current information without needing to create multiple copies of the same dataset.

The ability to upsert data means that as new information becomes available, it can be incorporated into the existing structure without disrupting the overall dataset. This functionality enhances data management, enabling more efficient use of resources and providing more accurate insights into the dataset in real-time. Such features are crucial for businesses that rely on dynamic data for decision-making and analytics.

Other options do not accurately reflect the capabilities of the platform. The notion that upsert is only applicable to new datasets, or specifically to archived datasets, does not align with the flexible data management practices encouraged within Adobe Experience Platform.