Which Adobe tool is NOT part of the digital investments a retailer is using for a promotional offer?

The answer indicates that Adobe Sign is not part of the digital investments a retailer typically uses for promotional offers. Adobe Sign is primarily focused on e-signature capabilities and digital transactional processes, allowing users to send, sign, track, and manage electronic agreements. While it is a powerful tool for managing contracts and approvals, it does not directly facilitate marketing or promotional efforts.

In contrast, Adobe Campaign Standard, Adobe Experience Cloud, and Adobe Target are all integral components of a retailer's promotional strategy. Adobe Campaign Standard is used to design and execute marketing campaigns, segment audiences, and manage customer outreach. Adobe Experience Cloud encompasses a comprehensive suite of marketing tools that helps businesses analyze data, manage customer experiences, and optimize marketing strategies. Adobe Target specializes in personalization and A/B testing, enabling retailers to tailor promotions to specific audiences based on behavior and preferences.

Thus, while all the other options are directly aligned with promotional marketing efforts, Adobe Sign serves a different purpose, focusing on transaction management rather than marketing and customer engagement.